It was a chilly Leeds evening when Hong, a self-proclaimed pastry enthusiast and cat mum, found herself in a familiar predicament. As she measured flour for her famous scones, Mimo—her mischievous rescue cat with a penchant for tight spaces—leapt headfirst into her stainless steel measuring cup. To everyone’s surprise, Mimo fit exactly into that one-liter cup, curling up with a purr that could melt Yorkshire’s frostiest morning.

El Mehdi, Hong’s partner and a tinkerer with a soft spot for felines, paused mid-sip of tea. “Look—he’s measuring comfort!” he chuckled. But Hong saw more: a metaphor for what cats truly deserve—a life where every detail fits just right. That night, over crumb-covered blueprints, Mameow was born: not just a brand, but a promise to craft technology that honors the quiet magic of cats.